If you work in a newsroom, it’s essential that you understand the psychology that often goes unnoticed between you and higher level managers. That old Left-Brain/Right Brain disconnect is killing creativity in newsrooms and – trust me – it shows on air!  Below is a chapter from my recent book,  “…Like No One’s Watching: Transform Your Local Newscast into a Hit TV Show!”  It spells out the problem and shows how to overcome the obstacles.

Continue reading YOUR LEFT-BRAIN BOSS IS KILLING YOUR CREATIVITY! →