If you work in a newsroom, it’s essential that you understand the psychology that often goes unnoticed between you and higher level managers. That old Left-Brain/Right Brain disconnect is killing creativity in newsrooms and – trust me – it shows on air! Below is a chapter from my recent book, “…Like No One’s Watching: Transform Your Local Newscast into a Hit TV Show!” It spells out the problem and shows how to overcome the obstacles.
Continue reading YOUR LEFT-BRAIN BOSS IS KILLING YOUR CREATIVITY!