Tag Archives: Sunda Croonquist

SAVVY STORYTELLING

Ever notice how your favorite celebrities who are guests on Ellen or Jimmy Kimmel or Stephen Colbert share stories about their lives? That’s because producers ask the stars to come armed with a few stories the host can lead them into. Producers know that storytelling is an essential device to connect viewers to the show and to its hosts and guests. Continue reading SAVVY STORYTELLING

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WE, THE JURY…FIND THE DEFENDANT…

Second Verdict was a show idea that came to me while I was working at E! Networks during a rash of celebrity court trials. What if we take footage of actual trials and re-tried them with our own jury? And instead of using jurors who were completely unbiased, we use jurors who themselves were victims of violent crimes or who had particular biases. Or perhaps we give them information that the judge declared inadmissible during the actual trial. How would that affect the outcome of our trial versus what happened in court? Continue reading WE, THE JURY…FIND THE DEFENDANT…

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